Audience Primary and Secondary - Movie Opening

Audience Primary & Secondary

The audience to our movie opening is a very key aspect to making sure that our media project is a success. It is very important to set out who your target audience is because that can effect the whole conventions of your movie opening. The genre of our movie is a crime thriller but it also involves a lot of action throughout along with surprises and jumps to keep the audience on the edge of their seat and also to keep them guessing. Our target audience is teenage boys of 15 years and up. The certificate for our movie is a 15 as it involves a lot of violence, but it is the violence that we think will attract our primary target audience. The majority of teenage boys are really into watching violent films which is why we chose that specific age and gender to be our target audience. I would say that it is not just teenage boys however that will be interested in the movie, I think that all males would enjoy the violence no matter what their age. It is very stereotypical to think that most men would be into the violence in films but in a lot of cases that stereotype turns out to be true! In terms of a secondary audience I would say is girls who are also interested in action and sport. The majority of girls wont be into movies like this but there is definitely a lot of girls that also like watching violent films filled with surprises to keep the viewers guessing at all times throughout the movie.